Client Presentation: Campaign Strategy

Meeting Agenda & Explanation  

Purpose

A session where the initial campaign concepts are reviewed.

 

Agenda:

  1. Presentation of Creative Concepts
  2. Presentation of the Campaign User Journey
  3. Workshopping of the ideal Nurture Series
  4. Discussion & Review of channels & budget split
  5. Next Steps & Actions
 

Outcomes & Outputs:

  1. Share creative concepts for the initial campaign
  2. Define the campaign strategy & customer journey
  3. Present the outline of content offer
  4. Agree on the way forward so we can start the campaign build
 

Length & Facilities

Allow 1 hour for this session 

If we are doing this session at your location we will need:

  • Access to the presentation room 15m prior to the session to setup
  • A projector or screen to present on with HDMI or Universal Connector (if your screen does not support these formats please let us know prior to the session)
  • Access to WiFi (please send us details prior to the session)

Your team will need to bring:

Just themselves

Who typically attends these sessions

Any marketing team members responsible for the approval of any brand assets, content, collateral or campaigns.

 

H&D Facilitator

Typically these sessions are facilitated by the Marketing Lead on Your Project.

Please contact Grace Kim on grace.kim@hypeanddexter.nz or +64 27 208 3033 to book in this session. 

 

Timing

This Session is typically scheduled 6 weeks from Kick-off
 

Internal use only

Supported services:

Marketing
Snippet reference: #campaignconcepts